Maysoon Salah

Consulting  /  Silent Listing Partnership

Silent Listing Partnership · for agents

Your listing, elevated by Friday.

I run the listing engine. You keep the credit.

Same listing, same sign, your name on all of it.

What’s in the film 10 chapters

A 68-second film of what one listing gets, recorded from a live listing built this way and from the agent screens behind it. Agent screens show sample data.

    Film transcript. A listing gets a production: real footage of a home and its community. Its own website, by Friday: the listing site on a phone and a laptop, with the gallery and a 3D floor plan. Buyers see the life around it: drive times from the front door and the town nearby. At 11:48 pm a buyer asks the desk for the HOA documents and they are emailed on the spot. A showing request is sent and the pre-touring agreement is signed on the phone. Every buyer gets a decision kit and a matched-homes email that explains why each home fits. Open house notes become personal thank-you notes waiting for the agent's OK. The seller gets a Friday report with showings, feedback, questions answered and price position, and the week's posts are approved in the agent's branding. Three offers are compared side by side with the net to the seller and a recommendation. Elevate your brand, your listings, your communication, your sales, your seller's experience. Your name on everything.

    Within a week it has its own website, a desk that answers buyers at midnight, and a story worth sharing.

    Your sellers see a launch they will remember. I work silently. You keep the listing, the credit and the relationship.

    $500marketing fee up front30%referral on closeYour name on everything
    Walk a live listing built this way →

    Silent means silent. My name never appears on your listing, your posts, your emails or your signs. Your seller and your buyers only ever see you and your brokerage.

    The first week

    Your first week, day by day.

    No onboarding marathon. You sign, your photographer shoots to my list, and by Friday the listing is live under your name.

    1. Mon

      The brief.

      MeI study the property and send your shot list and creative direction.

      YouSign the referral agreement.

    2. Tue

      The shoot.

      YouYour photographer, drone pilot and videographer shoot to the list.

      MeOn call for direction.

    3. Wed

      The story.

      MePositioning, copy and the listing website take shape. Renderings or staging if the house asks for them.

    4. Thu

      The desk learns the house.

      MeBuyer desk trained on the listing, documents loaded, campaigns and social content ready for your approval.

    5. Fri

      Live.

      YouApprove. It goes out under your name and your brokerage.

    A typical first week once the media lands on schedule. Larger and commercial properties can take longer.

    What you bring

    You bring the camera. I direct the shoot.

    Professional photography, drone and film, at minimum. Before anyone shoots, your photographer gets my shot book: what to frame, from where, and at what hour.

    1. Loading the shot book…

    End of the shot book

    Your photographer gets this before the shoot.

    Sample. Directions shown on a live listing's photos.

    Then it becomes the listing.

    Your media budget

    Estimates
      Typical total$0

      Typical South Florida ranges for 2025 and 2026, compiled from published price sheets of regional listing-media studios and national cost guides. Not quotes: your photographer quotes the real number, and you pay them directly.

      What I handle

      Everything else is on me.

      Built at my cost, run under your name. Tap any line to see what it is.

      Your listing, built and run

      Itemized

      • Its own address on the web: gallery, floor plan, area guide, payment calculator, documents on request and showing requests, all in one place.

      • The narrative that tells a buyer what this home does best, written once for the MLS, the site and every channel, in one voice.

      • When an empty room needs imagination or a plan needs a picture. Only when the property calls for it, and always labeled as such.

      • Campaigns planned and built for the channels this buyer actually uses, timed around the launch and the open house.

      • Posts, reels and captions made for you to share as your own. Your brand, your voice, your brokerage name.

      • Dates, invitations and the plan for every visitor. You or your team host; I make sure people come and hear back.

      • Answers buyer questions about the home at any hour, emails documents on request and takes showing requests, so no inquiry waits until morning.

      • Every visitor hears back, with or without their agent, while the house is still fresh in their mind.

      • What buyers here compare it to, what those homes sold for, and what that means for the price and the pitch.

      • Where the attention came from, what changed, what to adjust. Clean enough to forward straight to your seller.

      Billed to you up front. The rest waits until it closes, as a 30% referral.$500

      Your call

      You decide how much runs itself.

      Three levels of access. Each one works your own book, not just your feed. Watch a launch week at each level.

      Level 1I hand you the content. You send it.

      Level 1

      I hand you the content. You send it.

      01

      9:02 am. One message.

      Your launch kit is ready. Nothing to download, nothing to chase.

      02

      Every channel, its own folder.

      Sized for each platform, captioned, and in your brand, not mine.

      03

      Then three people in your book who should hear first.

      I read your CRM and hand you a short list, each with the reason and a drafted note.

      Level 2

      I post for you, and reach out for you. After your yes.

      01

      Tuesday, 9:00 am. One tap.

      Posts and personal notes, ready together. Nothing goes out until you approve it.

      02

      Posts go live. Notes go out. All of it logged.

      Every note lands in your CRM with a follow-up task, so nothing lives only in my head.

      03

      Replies flow back into your CRM.

      You see who answered, who forwarded it, and who to call first.

      Level 3

      I run the conversation. You show up.

      01

      11:48 pm. Three questions, answered within a minute.

      Comments, messages, and strangers who found the listing through the campaign, all in your voice.

      02

      Meanwhile, your book stays warm.

      Anniversaries remembered, quiet buyers re-engaged, showings booked with the agreement signed. All logged.

      03

      Friday. Your seller hears from you.

      A report under your name, and one line about your week.

      End of the week

      Whatever level you choose, the referral stays 30%.

      Whatever level you choose, the referral stays 30%. Your part at every level: meet and greet in person, and keep every conversation inside the channels connected to the system. That is how I always have the context, and how nothing falls through.

      Every post and ad carries your brokerage name, per your state’s advertising rules. At levels 2 and 3 nothing goes out until you approve it, unless you tell me you'd rather skip the review. Names, messages and numbers above are samples.

      After it closes

      It compounds.

      1. Every listing we do together stays in your record: the site, the reports, how your sellers and buyers were treated.
      2. It changes how clients remember you, how they refer you, and what your future clients expect from the start.
      3. The standard you set once becomes the standard you're known for.
      1. One listing
      2. Remembered
      3. Referred
      4. Future clients, already expecting it

      A note on the look

      Your listing will never look like mine.

      The look follows you and the property. Every listing gets its own creative direction, its own palette, type and tone, so it reads as yours and nobody else's.

      Lakeside

      Single story on the water. Soft, warm, unhurried.

      The Residence

      High-floor condo. Brass, deep browns, evening light.

      Bay 4

      Flex warehouse. Specs first, clean and loud.

      Three listings, three directions. Illustrative.

      The math

      Two numbers. Both in the open.

      $500 marketing fee up front, paid when the broker-to-broker referral agreement is signed. 30% referral on close, paid broker to broker. Put in your own numbers.

      $
      %

      Use the figure in your listing agreement. Commission is always between you and your seller.

      Your side of the commission$0List price × your %
      30% referral, broker to broker$0Your side × 30%, paid at closing
      You keep$0Your side × 70%
      You keep 70%Referral 30%

      Yours to keep. The listing, the credit and 70% of your side.

      Plus the $500 marketing fee up front. It pays for work begun and is non-refundable once work begins. If the listing doesn't close within the listing agreement period, no further fees are owed.

      What the pieces would cost to assemble yourself
      • Custom single-property website$1,000 to $3,000
      • Listing copywriter$150 to $500
      • Virtual staging, per image$25 to $75
      • Social content kit, posts and short video edits$300 to $1,000
      • After-hours inquiry coverage, per month$200 to $600
      • Total, before your time, comps and reporting (staging priced at one image)$1,675 to $5,175+

      Estimates from typical published rates for freelance and service-company work in 2025. Assumes one listing and one month of coverage; your vendors will quote differently.

      How I accept a listing

      I don’t take every listing.

      Before any work starts, I read the listing and the seller's listing agreement. It protects your seller, your listing and the work.

      1. Exclusive right of sale

        Full-service and exclusive. Exclusive agency listings are declined.

      2. Time to work

        Enough term left on the agreement, and a protection period after it.

      3. Clean terms

        No free-cancel clause, and compensation set out clearly.

      4. A price the comps support

        Realistic against the market, so the work has something to win.

      5. The media plan

        Professional photography, drone and film, shot to the brief.

      Work starts once the broker-to-broker referral agreement is countersigned and the $500 marketing fee clears.

      If the listing ends

      1. If the listing ends, the engine stops: the site goes dark and the desk closes. If this home later sells to a buyer the system brought in, the referral still applies.
      2. The $500 pays for work begun. The website, desk, content and data stay mine, licensed to your listing while we work together.
      3. The partnership is per listing. Your seller stays yours, and I take nothing from your clients after this listing closes.
      4. If the listing is cancelled and relisted by the same agent or brokerage within 12 months, the referral still applies.
      Built for full-service, exclusive right of sale listings. Commission is always between you and your seller.

      Where

      Wherever your listing is, I’m behind it.

      Live

      Anywhere in the United States

      All 50 states and DC, every county. The referral runs broker to broker wherever your listing is, or in-house when you are with LoKation in a state where LoKation operates. Find your state.

      By application

      Canada

      Tell me about your listing. Canadian listings start once both brokers have signed the referral agreement and the $500 USD marketing fee has cleared.

      How we start

      Tell me about the listing.

      A short conversation, not a screening form. I reply personally within 48 hours.

      1. 1

        Tell me

        The address, the seller's situation, your broker and the listing agreement. If your broker hasn't signed yet, we can scope it now and you return the signed agreement within 7 days.

      2. 2

        Sign and brief

        The broker-to-broker referral agreement is countersigned and the $500 marketing fee is paid. Your shot list arrives the same week.

      3. 3

        Live, then close

        You hold the listing and the relationship. When it closes, the 30% referral is paid broker to broker.

      Your details first, then a short conversation with the same kind of desk your buyers would meet. I review every one myself.

      The terms at a glance

      Marketing fee, $500, paid up front when the broker-to-broker referral agreement is signed. Non-refundable once work begins. It covers the strategy, copy, the website build, campaigns, creative direction and comps. It is separate from the referral.

      Referral, 30% of the listing-side commission, paid broker to broker at closing. If the listing doesn't close within the listing agreement period, no further fees are owed.

      Credit: the listing stays in your name the whole way through. You remain listing agent of record and your seller's primary contact.

      Confidentiality: mutual. I see your listing; you see the work. Neither leaves the partnership.

      The lines that protect us both
      • I am not the listing agent of record. You hold the listing.
      • I don't shoot the media, but I direct the brief for whoever does.
      • I don't represent the seller in negotiations. That's your relationship.
      • I don't attend showings or open houses unless we agree separately.
      • I don't work on a listing without a signed broker-to-broker referral agreement.
      When is the $500 paid, and what is it for?

      Up front, when the broker-to-broker referral agreement is signed. It's a marketing fee for the work that starts that week, separate from the referral. The referral is only owed if the property closes.

      Do I lose credit for the listing?

      No. You remain the listing agent of record and the seller's primary point of contact. My role is entirely behind the scenes.

      What if my broker hasn't signed yet?

      That's fine. We can scope the work now and you return the signed referral agreement within 7 days. Work starts once it's countersigned.

      Will my seller or buyers know you're involved?

      No. Everything goes out under your name and your brokerage. I work behind you.

      Does my seller hear your name?

      No. Your seller deals only with you, and every email, post and sign carries your name and your brokerage.

      How does this help my business after the listing closes?

      Each listing we do together adds to your track record, so your next seller sees what you deliver before they sign.

      Listing received.

      I'll review the details and reply within 48 hours with confirmation, any questions about the listing agreement, and a proposed start date.

      What happens next

      1. I review your submission, the property and the area
      2. You receive an email within 48 hours: confirmation, any clarifying questions, and the broker-to-broker referral agreement
      3. Once it's countersigned and the $500 marketing fee clears, your shot list arrives and work begins
      Maysoon
      What this is, and isn’t
      • Education and hands-on implementation help. Not legal, tax, accounting or compliance advice; for those, ask your attorney, accountant or broker.
      • Results vary. Figures on this page illustrate the method unless a source is cited beside them.
      • You own your decisions and anything you publish or send. A person on your side reviews Ai output before it reaches a client.
      • You stay responsible for your brokerage’s policies, MLS rules, state licensing rules, Fair Housing law and the terms of the platforms you use.
      • Nothing here creates a brokerage or agency relationship. That only starts with a signed written agreement.

      Read the full terms