Harbor Lane RealtyFriday report for your sellers
Week 2 · Oct 3 to Oct 9
Eleven showings, two second visits, and the kitchen is winning.
Here is everything that happened this week, what buyers said, and what we do next. Every number links back to where it came from.
2 came back a second time
63 saved the home
12 of them after 9 pm
9 HOA, 4 floor plan, 1 survey
Visits to the listing site, by day
Thursday's peak followed the post announcing Saturday's open house. Source: listing site analytics, sessions by day.
What buyers said
Three themes from eleven showings.
The island alone sold my wife on it.
We'd live out there.
Fine for an office, tight for a queen bed.
From showing agents' feedback forms. Quotes lightly trimmed.
The desk, day and night
What buyers asked, and got answered.
- Can I see the HOA documents?9Sent the HOA pack each time, with the buyer's email logged.
- What flood zone is it in?7Answered from the county flood map, Zone X.
- How old is the roof?5Answered from the permit record, 2019.
- Which schools is it zoned for?4Answered with the district's lookup and a link to verify.
Price position
Inside the sold range, under the competition.
At $251 a square foot you sit 3.8% under the nearest active and in the middle of what buyers actually paid. No price change recommended this week.
Comparable sales within 1 mile, 2,100 to 2,700 sf, closed in the last 6 months, from the MLS. Sample figures.
Next week
The plan, already in motion.
- Second open house, Saturday 11 to 2Lead with the kitchen. Posts go out Wednesday and Friday.
- Bedroom three, staged as an officeA rendering answers the "small" comment before the next showing.
- Follow up with both second-visit buyersEach gets the HOA pack and a monthly cost breakdown by Monday.Price check-in Tuesday if showings drop under six.
Avery ColeYour listing agent · Harbor Lane Realty · (555) 010-0142
Sample data. A demonstration of the Friday report format. The property, people and numbers are fictional.